By 2014, mobile Web traffic will have exceeded desktop traffic for the first time. This has truly profound implications, especially for anyone who delivers services or runs a business on the Internet.
In healthcare, where we will see this impact first and most profoundly is with the consumer. By 2015, more than 500 million smartphone users worldwide will have downloaded at least one mHealth app. And apps are only part of the story – the more complete mHealth picture includes wearable devices, systems for data capture and sharing, communication and apps.
But why is mobile different? Unlike fixed-location desktops or even laptop computers, mobile is different for two main reasons.
