Case Studies
February 15th, 2012
June 28th, 2011
Mobile eDetail in Conjunction with Other Digital Channels Drives Physician Engagement
April 12th, 2010
March 11th, 2010
Online Sampling Gets Boost from Channel Partners – Drives TRx Uplift
June 18th, 2009
June 3rd, 2009
PI MarketFlash Issues
- Choosing a Best-in-Class Digital Marketing Partner: What You Need to Know
- Drug Sampling Sees Dramatic Growth with Digital
- Health eVillages: Mobilizing Global Health
- No Need to Choose – How Digital Marketing and Pharmaceutical Sales Teams Can Work in Unison
- Shifting Pharma Focus to Include Non-Physician Clinicians
- Enterprise Approach to Online Sampling Drives New and Recurring Sample Requests
- Shared Goal of Better Health Outcomes Drives Coupon, Voucher & eSampling Marketing Model
- Questions about ePrescribe/EHR and the Pharma Marketing Opportunity – Answered
- Mobile Medical Technologies Making a Difference in Patient Outcomes
- Healthcare Legislation is Rapidly Affecting Pharma Marketing
- American Healthcare in Transition
- So You Want to Build an App? Best Practices in Pharma App Development
- The Explosion of ePrescribing and EHRs – What it Means to Pharma Marketers
- Case Study:Lower Decile Targets Prove High Return
- Case Study:Online Sampling Gets Boost from Channel Partners – Drives TRx Uplift
- Questions about Mobile Marketing to HCPs — Answered
- Physician Use of Mobile Medical Textbooks: What it Means for Pharmaceutical Marketers
- 4 Reasons Mobile Marketing should be a Part of Your Next Campaign
- Targeting: Reaching Beyond the High-Decile Physician
- The Impact of Impressions on NRx – A Case Study
- Five eSampling Myths–Debunked
- Are you getting the most ROI from your email?
- Rewarding Physicians Under the New PhRMA Guidelines
- eNewsletters Increase Physician Engagement
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