Digital Marketing

eCoupon™

Zero-click digital coupon solution with no interruption to the prescribers’ workflow

Physicians Interactive (PI) has partnered with Allscripts ePrescribe™, the nation’s most trusted and widely used electronic prescribing software, to bring you eCoupon™ – automated voucher and coupon distribution within the physicians’ ePrescribe workflow.

Nearly 200 million scripts were processed by Allscripts’ ePrescribing technology in 2011, while the number of ePrescribers has more than tripled in only two years.*

  • Offer invaluable patient savings, right at the point of prescribing:
  • Increase the number of prescription brand redemptions and refills
  • Increase patient adherence and access to your brand
  • Increase ROI through eCoupon™ by expanding your reach to providers and patients by tapping into PI’s robust network of ePrescribers

PI has built the largest network reach of online and mobile Healthcare Professionals Relationships in the United States.

Tap into our robust network of over 875,000 physicians, nurses, and allied health professionals across all major specialties. PI’s detailed transactional reports and data ensures you stay up-to-date on your eCoupon™ campaign to gain insight on your target audience.

Zero-click savings are received in just a few easy steps:

Step 1: Available vouchers or coupons are viewed when a prescriber enters a patient’s name, search a medication, or view their patient’s or prescribing history.

Step 2: Prescribers select the medication they wish to prescribe and add to their Script pad. The offer displays when the prescribers lands on the Script Pad.

Step 3: As soon as the Script is processed, the eCoupon is automatically sent to the pharmacy and may be printed for further convenience.

Step 4: The patient redeems their financial savings when filling their prescription.

For more information, contact Physicians Interactive at 800.794.6757 or email info@physiciansinteractive.com.

*Surescripts 2011



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case_study_iconMulti-channel marketing and digital promotions, in conjunction with eDetails and Sales Representative Cards (SRCs), can effectively educate physicians on alternative treatment options and support traditional sales channels.

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