InfoScript™ gives you the ability to reach physicians at the moment
they ePrescribe (eRx).
Deliver Your Targeted, Medically Relevant Message When it Counts the Most – at the Precise Moment of Prescribing
Physicians Interactive (PI) has partnered with Allscripts ePrescribe™, the nation’s most trusted and widely used electronic prescribing software to bring you InfoScript™ – a sponsored ad link that delivers key messages to your prescribers.
Broaden Prescription Brand Awareness at the Point of Care
An InfoScript™ sponsored message contains four lines of text designed to deliver a single, focused message. The InfoScript™ appears when a physician clicks on a medication name to begin the medication eRx process with the patient at the point of care. The physician can click on the hyperlinked headline in your InfoScript™ to open a new Internet browser window displaying your content.
You may offer important, useable information such as:
- Medical articles, clinical reprints, or study results
- eRx information, new indications, and other updates
- Samples, sample vouchers or coupons via a link to sign in or registration for eligible users
- Information/services for their patients and your product – compliance programs, patient websites, support lines, patient assistance, etc.
- Treatment guidelines or disease state information
- Relevant formulary messaging
- Patient education tools
InfoScript™ can also accommodate email requests for additional information, and include secondary messages through links to promotional eDetails and QuickSpots.
InfoScript™ Reports are Provided Monthly and Include:
- Snapshot of Brand market share
- Total number of placements
- Total number of click throughs
- Number of unique click throughs
- Profession and specialty of users
- Date and time action was performed
