InfoScriptTM gives you the ability to reach physicians at the moment
they ePrescribe (eRx).
Deliver Your Targeted, Medically Relevant Message When it Counts the Most – at the Precise Moment of Prescribing
Physicians Interactive (PI) has partnered with Allscripts ePrescribe™, the nation’s most trusted and widely used electronic prescribing software to bring you InfoScript, a sponsored ad link that delivers key messages to your prescribers.
Broaden Prescription Brand Awareness at the Point of Care
An InfoScript sponsored message contains four lines of text designed to deliver a single, focused message. The InfoScript appears when a physician clicks on a medication name to begin the medication eRx process with the patient at the point of care. The physician can click on the hyperlinked headline in your InfoScript to open a new Internet browser window displaying your content.
- You may offer important, useable information such as:
- Medical articles, clinical reprints, or study results
- eRx information, new indications, and other updates
- Samples, sample vouchers or coupons via a link to sign in or registration for eligible users
- Information/services for their patients and your product – compliance programs, patient websites, support lines, patient assistance, etc.
- Treatment guidelines or disease state information
- Relevant formulary messaging
- Patient education tools
InfoScript can also accommodate email requests for additional information, and include secondary messages through links to promotional eDetails and QuickSpots.
- InfoScript Reports are Provided Monthly and Include:
- Snapshot of Brand market share
- Total number of placements
- Total number of click throughs
- Number of unique click throughs
- Profession and specialty of users
- Date and time action was performed
