Every time a physician accesses a medical resource with a topic relevant to your brand, a notification will display directing that physician to read your brand news. This contextual targeting of your brand news increases the likelihood that physicians will read your message. Through Keyword Notification, your brand news is integrated with leading medical resource titles that physicians trust most.
- How does Keyword Notification work?
- A team of medical specialists prepare your brand news for distribution
- Medical topics most relevant to your brand are determined
- Your brand news is linked by topic into appropriate sections of medical resources
- When your brand news is delivered, Keyword Notification automatically notifies every medical resource on the physicians’ device
- Every time a physician accesses a medical resource with a topic relevant to your brand, a notification displays directing that physician to your brand news
- Physicians get notifications useful to their immediate needs and exposure to your brand news when it is most relevant to the physicians’ prescribing questions