Lately, the U.S. media seems to report on a new or imminent change in policy almost daily. Not surprisingly, healthcare providers (HCPs) are thinking about how this new administration will impact their practice. One political conversation in particular, the fate of the Affordable Care…
Research proves what most of us already suspected.
While the world, from healthcare providers and patients to Maasai warriors in Africa, has moved to…
Brad Davidson, Phd., Medical Anthropologist You know you’re getting old when what was once science fiction is now coming up in 2017 brand planning discussions.
It’s a well-established fact that healthcare providers (HCPs) often struggle to keep up with the enormous amount of content that emerges every day from the annals of clinical literature. But there’s another category of medical knowledge that is just as important, and perhaps just as…